🏷️ Consumer Protection Act 2019 Compliant • E-Commerce Rules 2020
Grievance Redressal & Complaints
Taste of Tradition is committed to resolving every complaint fairly, transparently, and swiftly. Our Grievance Officer is available to address your concerns, and we are legally obligated to acknowledge within 48 hours and resolve within 30 days.
⏰ 48-Hr Acknowledgement
📅 30-Day Resolution
🏛️ Consumer Court Access
📞 NCH 1800-11-4000
⚖️ Legal Compliance
🦸♂️
Designated Grievance Officer
As mandated by Consumer Protection (E-Commerce) Rules,
2020
Section 6(4) of E-Commerce Rules — Compulsory
Appointment & Publication
⏰ Acknowledge: 48 Hours
✔️ Resolve: 30 Days
Grievance Officer Name
Gurpreet Singh
Owner & Designated Grievance Officer
Taste of Tradition
Taste of Tradition
Designation & Role
Grievance Officer (E-Commerce)
Appointed under Rule 6(4), Consumer
Protection
(E-Commerce) Rules, 2020
(E-Commerce) Rules, 2020
Official Grievance Email
Subject: “Grievance — [Order
ID]”
Reply guaranteed within 48 business hours
Reply guaranteed within 48 business hours
Phone & WhatsApp
+91 6284776780
Mon–Sat, 9:00 AM – 7:00 PM IST
WhatsApp preferred for evidence sharing
WhatsApp preferred for evidence sharing
Business Address
Taste of Tradition
Rupnagar, Punjab, India
—
FSSAI Licence No: 22126022000597
FSSAI Licence No: 22126022000597
Response Guarantee
Acknowledgement: 48 Hours
Resolution: 30 calendar days from complaint
registration
As mandated by Consumer Protection Act, 2019
As mandated by Consumer Protection Act, 2019
⚠️ Do not share OTPs, passwords, or bank details with anyone claiming to be from
Taste of Tradition.
We will never ask for this information. If you receive any such call, it is a fraud
— report it to Cyber Crime Helpline: 1930.
📚 Table of Contents
Section 01
Overview & Legal Mandate
This Grievance Redressal Policy (“Policy”) has been established by Taste of Tradition in accordance with the mandatory requirements of the Consumer Protection (E-Commerce) Rules, 2020, notified by the Ministry of Consumer Affairs, Food & Public Distribution, Government of India.
Legal Basis — Mandatory Under Indian Law
Under Rule 6(4) of the Consumer Protection (E-Commerce) Rules, 2020,
every e-commerce entity is legally required to:
• Appoint a Grievance Officer and publish their name and contact details on its website.
• Acknowledge consumer complaints within 48 hours.
• Redress complaints within 30 days of receipt.
• Maintain a proper complaint registration and tracking system.
• Appoint a Grievance Officer and publish their name and contact details on its website.
• Acknowledge consumer complaints within 48 hours.
• Redress complaints within 30 days of receipt.
• Maintain a proper complaint registration and tracking system.
This policy applies to all complaints, disputes, and grievances arising from purchases made on the Taste of Tradition website — including issues related to products, orders, delivery, payments, refunds, returns, data privacy, and customer service.
✅ Consumer Protection Act, 2019
✅ E-Commerce Rules, 2020
✅ IT Act, 2000
✅ FSSAI Compliance
✅ RBI Payment Guidelines
Section 02
Our 48-Hour & 30-Day Guarantee
These are not aspirational targets — these are legal obligations under the Consumer Protection (E-Commerce) Rules, 2020. We take them seriously.
48
Business Hours
Complaint Acknowledgement
Within 48 business hours of receiving your complaint, we will send
you a formal acknowledgement with a unique Complaint Reference Number
(CRN). This CRN is your tracking ID for the complaint lifecycle.
🔒 Mandated by E-Commerce Rules 2020
30
Calendar Days
Complaint Resolution
We will resolve, respond with a final decision, or escalate your
complaint within 30 calendar days from the date of complaint
registration. You will be notified throughout the process.
🔒 Mandated by Consumer Protection Act 2019
What Happens If We Fail to Meet These Timelines?
If we fail to acknowledge within 48 hours or resolve within 30
days, you have the immediate right to escalate to the National Consumer Helpline
(1800-11-4000 / 14404) or file a complaint directly on the Consumer
Commission via edaakhil.nic.in. We will cooperate fully with all
government authorities.
| Complaint Stage | Timeline | Our Action | Your Notification |
|---|---|---|---|
| Receipt | Day 0 | Complaint registered; CRN generated | Acknowledgement Email / WhatsApp |
| Acknowledgement | Within 48 hrs | Formal CRN sent; case assigned to team | Email + SMS with CRN |
| Investigation | Day 3–10 | Review evidence, contact courier if needed, internal verification | Progress update if delay >5 days |
| Resolution Offer | Day 10–20 | Refund / Replacement / Explanation offered | Email + WhatsApp with decision |
| Closure | By Day 30 | Complaint marked resolved/closed | Closure confirmation sent |
| If Unresolved | Day 30+ | Right to escalate to Consumer Commission | Informed of escalation rights |
Section 03
What Constitutes a Grievance?
A grievance is any complaint, dissatisfaction, or concern you have about our products, services, platform, or conduct. A grievance is more formal than a routine customer service query and signifies that you feel your rights have been violated or your concerns have not been adequately addressed.
A grievance can be raised for:
- A product or service issue that was not resolved by our regular customer support team
- A situation where you feel our response was unfair, incorrect, or delayed
- An allegation of unfair trade practice or misleading advertisement
- A concern about data privacy or misuse of your personal information
- A dispute about refund, return, or cancellation that was rejected and you disagree with
- A complaint about delivery fraud, wrong product, or tampered product that was not addressed
- Any conduct by our delivery partners or customer support agents that was unprofessional or harmful
- Complaints about billing, pricing, or hidden charges
Grievance vs. Regular Query — Key Difference
If you have a routine question (e.g.,
“Where is my order?”, “How do I track?”), please contact our
regular customer support via WhatsApp or email first. The Grievance Redressal mechanism
is for escalated issues where you are dissatisfied with the initial response or believe
your rights as a consumer have been violated.
Section 04
Grievance Categories & Types
All grievances are classified into the following categories to ensure they are routed to the correct team and resolved most efficiently:
Category A
Product Quality
Broken jar, leakage, tampered seal, contamination, quality below
description
Category B
Delivery Issues
Non-delivery, wrong address, missing item, delayed beyond
committed date
Category C
Payment & Refund
Refund not received, double charge, payment deducted but order not
confirmed
Category D
Return Disputes
Return request rejected unfairly, replacement not received,
exchange dispute
Category E
Data Privacy
Unauthorised use of personal data, spam communications, data
breach concerns
Category F
Unfair Practices
Misleading ads, hidden charges, discriminatory pricing, false
claims on website
Category G
Service Conduct
Rude customer support, unresponsive team, unprofessional delivery
agent behaviour
Category H
Account Issues
Unauthorized account access, account deletion request, order
history issues
Category I
Other / General
Any grievance not covered above; describe clearly for proper
routing
Section 05
How to File a Formal Complaint — Step by Step
💬
Step 1 — Try Regular Support First
Contact Customer Support
Before filing a formal grievance, please contact our customer
support via WhatsApp or email. Most issues are resolved at this level within
24–72 hours. This step is recommended but not mandatory — you may file a
grievance directly if you prefer.
📝
Step 2 — Prepare Your Complaint
Gather All Required Information
Collect: Order ID, registered mobile/email, description of the
issue, any evidence (photos/videos), previous correspondence with customer support,
and your desired resolution (refund / replacement / apology / explanation).
📧
Step 3 — Submit Your Grievance
Contact the Grievance Officer Directly
Email: [email protected]
Subject format: “Formal Grievance — [Category] — [Order ID] — [Your Name]”
WhatsApp: +91 6284776780 (Mon–Sat, 9 AM–7 PM IST)
Subject format: “Formal Grievance — [Category] — [Order ID] — [Your Name]”
WhatsApp: +91 6284776780 (Mon–Sat, 9 AM–7 PM IST)
🧾
Step 4 — Receive CRN (Within 48 Hours)
Acknowledgement + Complaint Reference Number
You will receive a formal acknowledgement email within
48 business hours containing your unique Complaint
Reference Number (CRN). Keep this number safe — use it for all
future follow-ups and escalations.
🔍
Step 5 — Investigation (3–10 Days)
We Review Your Case
Our Grievance Officer personally reviews your complaint,
examines evidence, coordinates with the relevant department (delivery, packing,
accounts), and may reach out for additional information.
✅
Step 6 — Resolution (Within 30 Days)
Final Decision & Resolution
You receive a written final decision with the
resolution offered (refund, replacement, explanation, policy clarification, or
escalation path). If you accept the resolution, the complaint is closed. If not, you
may escalate to government authorities.
Section 06
Information Required to File a Complaint
To ensure your complaint is processed quickly and accurately, please include all of the following when submitting your grievance:
📋 Required Information Checklist
Mandatory
Order ID
— from your confirmation email or SMS (format: TOT-XXXXXX)
Mandatory
Your Full Name
and the registered mobile number or email used at the time of
purchase
Mandatory
Detailed
Description of the issue — what happened, when, and what action
you are requesting
Mandatory
Grievance
Category (A through I, as listed in Section 04)
Recommended
Photos or
Video showing the issue (especially for damaged/wrong products)
Helpful
Previous Support Ticket
or Chat Screenshot if you already contacted customer support
Helpful
Desired
Resolution — what outcome you expect (refund / replacement /
apology / policy change)
Use This Subject Line Format
For fastest routing, use this exact format in your email subject:
Example: Formal Grievance — A — TOT-123456 — Rahul Sharma
Formal
Grievance — [Category Letter] — [Order ID] — [Your
Name]Example: Formal Grievance — A — TOT-123456 — Rahul Sharma
Section 07
Acknowledgement Process — What Happens in 48 Hours
The moment your complaint is received, the following happens automatically within our system:
- Your complaint is logged in our Grievance Register with a date-and-time stamp.
- A unique Complaint Reference Number (CRN) is generated. Format:
TOT-GRV-XXXXXXXX - The complaint is categorised (A through I) and assigned to the appropriate team member or directly to the Grievance Officer for complex cases.
- An acknowledgement message is sent to you via Email and/or WhatsApp, containing your CRN and the expected resolution timeline.
- If the complaint involves an urgent situation (food safety, payment fraud, data breach), it is escalated to priority status immediately.
Your Acknowledgement Will Include
• Your unique Complaint Reference Number (CRN)
• Date and time of complaint registration
• Category your complaint has been assigned to
• Name of the team member handling your complaint
• Expected resolution date (within 30 calendar days)
• Instructions on how to track your complaint status
• Date and time of complaint registration
• Category your complaint has been assigned to
• Name of the team member handling your complaint
• Expected resolution date (within 30 calendar days)
• Instructions on how to track your complaint status
If you do not receive an acknowledgement within 48 business hours, please follow up via WhatsApp with the message: “Grievance follow-up — [Your Name] — [Order ID] — sent on [date]”. Alternatively, escalate directly to the NCH at 1800-11-4000.
Section 08
Complaint Tracking & Status Updates
Once your complaint is registered and a CRN is issued, you can track its status at any time:
📍 How to Track Your Complaint
Via Email
Reply to the acknowledgement email you received and ask for a status update.
Reference your CRN in the subject line.
Via WhatsApp
Send your CRN to our WhatsApp number. Example: “Complaint status check —
CRN: TOT-GRV-XXXXXXXX”
Proactive Updates from Us
If the investigation extends beyond 7 days, we will proactively
send you a progress update even if the final resolution is not yet ready.
| Complaint Status | Meaning | Expected Next Step |
|---|---|---|
| Registered | Complaint received, CRN generated | Acknowledgement within 48 hrs |
| Under Review | Team is investigating your complaint | Resolution within 30 days |
| Awaiting Evidence | We need additional information from you | Please respond to our request promptly |
| Pending Courier | Waiting for courier investigation result | Update within 10 business days |
| Resolution Offered | We have proposed a resolution | Accept or escalate within 7 days |
| Closed — Resolved | Complaint resolved to your satisfaction | Confirm closure; feedback welcomed |
| Closed — Escalated | You chose to escalate to external authority | We cooperate with all authorities |
Section 09
Escalation Path — 4 Levels
If at any level you are dissatisfied with the response or the complaint is not resolved within the committed timeline, you may escalate to the next level. You are never obligated to exhaust all internal levels before approaching government authorities.
1
Level 1 — First Contact
Customer Support Team
Contact: WhatsApp / Email — +91 6284776780 /
[email protected]
Handles: Routine queries, order issues, refund status, delivery updates
Best for: Most issues are resolved here within 24–72 hours
Target: 24–72 hours
Handles: Routine queries, order issues, refund status, delivery updates
Best for: Most issues are resolved here within 24–72 hours
2
Level 2 — Formal Grievance
Grievance Officer —
Gurpreet Singh
Contact: [email protected]
Handles: Escalated complaints, refund disputes, formal grievances under Consumer Protection Act
Legal mandate: Acknowledge within 48 hrs, resolve within 30 days
When to escalate: If Level 1 fails to resolve within 5 business days or you are dissatisfied with the resolution
Acknowledge: 48 hrs | Resolve: 30 days
Handles: Escalated complaints, refund disputes, formal grievances under Consumer Protection Act
Legal mandate: Acknowledge within 48 hrs, resolve within 30 days
When to escalate: If Level 1 fails to resolve within 5 business days or you are dissatisfied with the resolution
3
Level 3 — Government Authorities
National Consumer Helpline & Consumer Commissions
NCH Helpline: 1800-11-4000 / 14404 •
consumerhelpline.gov.in
Online Complaint: edaakhil.nic.in (District / State / National Commission)
When to escalate: If Level 2 fails to respond within 48 hrs or resolve within 30 days, or if you are dissatisfied with the resolution
Our cooperation: We fully cooperate with all government consumer protection authorities
Anytime (right granted by law)
Online Complaint: edaakhil.nic.in (District / State / National Commission)
When to escalate: If Level 2 fails to respond within 48 hrs or resolve within 30 days, or if you are dissatisfied with the resolution
Our cooperation: We fully cooperate with all government consumer protection authorities
4
Level 4 — Legal Forum
Consumer Dispute Redressal Commission / Civil Court
District Commission: Claims up to ₹50 lakh — no lawyer
required up to ₹50,000
State Commission: Claims ₹50 lakh to ₹2 crore
National Commission: Claims above ₹2 crore
Jurisdiction: Courts of Rupnagar, Punjab, India (for contractual disputes)
Note: Your statutory consumer rights are not restricted by this jurisdiction clause
Legal rights — always available
State Commission: Claims ₹50 lakh to ₹2 crore
National Commission: Claims above ₹2 crore
Jurisdiction: Courts of Rupnagar, Punjab, India (for contractual disputes)
Note: Your statutory consumer rights are not restricted by this jurisdiction clause
Section 10
Resolution Options Available
Depending on the nature and merits of your grievance, we may offer one or more of the following resolutions:
| Resolution Type | When Offered | Details |
|---|---|---|
| 💰 Full Refund | Defective/broken/wrong product; cancelled order before dispatch; courier-confirmed loss | Refunded to original payment method within 5–10 business days |
| 💱 Partial Refund | Part of order damaged; failed delivery (prepaid) | Amount calculated after deducting actual costs incurred |
| 🚚 Free Replacement | Damaged product, wrong item delivered; product in stock | Dispatched within 1–2 business days of grievance approval |
| 🧾 Store Credit | Customer prefers credit over refund | Instant credit valid for 12 months; usable on any future order |
| 🗣️ Formal Apology | Service conduct complaints; unprofessional behaviour | Written apology from Grievance Officer; corrective action taken |
| 📖 Policy Clarification | Disputes arising from misunderstanding of policy | Written explanation of policy with legal references where applicable |
| 🔧 Corrective Action | Systemic issues, process failures | Internal corrective action implemented; you are informed |
| ✅ Dispute Acknowledgement | Where we respectfully disagree but acknowledge your concern | Written formal response explaining our position with reasoning |
You Always Have the Right to Reject Our Resolution
If you are not satisfied with the resolution offered, you are
never obligated to accept it. You may reject it and escalate to the
National Consumer Helpline or Consumer Commission. We will not take any adverse action
against you for escalating a complaint to government authorities.
Section 11
Do’s & Don’ts When Filing a Complaint
✅ DO These Things
✅Keep your
Order ID handy — every interaction needs it
✅Record an
unboxing video for all deliveries; share it as evidence
✅Be specific
and factual in describing the issue; dates, times, and sequence of
events help
✅Save all
communications — screenshots of chats, emails, and SMS
✅State your
desired outcome clearly — refund, replacement, or
explanation
✅Follow
up if you don’t receive acknowledgement in 48 hrs
✅Escalate
without hesitation to NCH if we fail to respond timely
❌ DON’T Do These
❌Don’t share
OTPs or passwords with anyone, including people claiming to be from
Taste of Tradition
❌Don’t open or
consume the product before documenting the issue with
photos/video
❌Don’t discard
packaging — keep everything until your complaint is resolved
❌Don’t use
abusive language — we handle all complaints professionally and
expect the same
❌Don’t wait
more than 48 hours after delivery to report damage — evidence
claims expire
❌Don’t file
duplicate complaints — use your CRN to track the existing
one
❌Don’t pay
anyone who says they can resolve your complaint faster for a fee
— this is a scam
Section 12
Our Commitments to Every Complainant
Timely Acknowledgement
We will acknowledge every complaint with a CRN within 48
business hours, without exception.
Fair Investigation
Every complaint is investigated fairly, thoroughly, and
without bias. We examine evidence objectively.
Proactive Communication
We will update you if the investigation takes longer than 7
days. You will never be left in the dark.
Confidentiality
Your complaint details and personal information are kept
strictly confidential within our team.
No Retaliation
We will never take adverse action against you for filing a
grievance or escalating to authorities.
Written Final Decision
Every complaint receives a written final decision with
clear reasoning, not just a verbal confirmation.
Systemic Improvements
Recurring complaints trigger process improvement reviews.
We act on patterns to prevent future issues.
Courtesy & Respect
Every complainant is treated with respect and dignity
throughout the grievance process.
Section 13
Special Cases & Priority Complaints
The following categories of complaints receive priority treatment and are fast-tracked within our system:
| Priority Case Type | Why Priority? | Fast-Track Action |
|---|---|---|
| 🌿 Food Safety / Contamination | Health and safety risk; FSSAI obligation | Response within 24 hours; FSSAI notified if required |
| 💳 Payment / Double Charge Fraud | Financial harm; RBI guidelines apply | Immediate review; payment gateway escalation within 24 hrs |
| 🔒 Data Privacy Breach | IT Act, 2000 obligation; legal urgency | Immediate containment measures; customer notified within 24 hrs |
| 👨👧 Senior Citizen / Disabled Person | Special protection under Consumer Protection Act | Assigned to senior team member; phone support provided |
| 🧑🏫 First-Time Buyer | First impression; brand trust building | Personally handled by Grievance Officer; feedback requested |
| 🛒 High-Value Order (>₹5,000) | Significant financial impact on customer | Escalated to Grievance Officer immediately on receipt |
How to Flag Your Complaint as Priority
Add “PRIORITY” at the beginning
of your email subject or WhatsApp message if your complaint falls into a priority
category. Example: “PRIORITY — Food Safety — Grievance —
TOT-123456”. This ensures immediate routing to the Grievance Officer.
Section 14
Government Helplines, Portals & External Bodies
You have the right to approach any government authority at any time — even without exhausting internal complaint channels first. Below are all relevant authorities:
🇮🇳
Government of India — Consumer & Grievance
Authorities
Official contacts for when you need to escalate beyond us
Primary Consumer Helpline
National Consumer Helpline (NCH) — Ministry of
Consumer Affairs
India’s most accessible consumer redressal
body. File complaints about any e-commerce issue including delivery, refund
denial, product quality, unfair trade practices, or failure to resolve
grievances. Available in multiple languages.
📞 1800-11-4000
📞 14404
📞 1915
Toll-free • Mon–Sat, 9:30 AM–5:30 PM IST •
consumerhelpline.gov.in •
nchonline.gov.in
Online Consumer Court
e-DAAKHIL — Consumer Dispute Redressal Commission
Online Portal
File complaints directly with District, State, or
National Consumer Commissions online from home. Free for cases up to ₹50
lakh. No lawyer required for claims at District level up to
₹50,000. 100% online, paperless, 24x7 accessible.
Available 24x7 •
Free registration • Track case status online
Food Safety Authority
FSSAI — Food Safety & Standards Authority of
India
For complaints specifically related to food
safety, FSSAI labelling violations, product contamination, ingredients mismatch,
or hygiene concerns. All our products carry a valid FSSAI licence.
📞 1800-11-2100
Toll-free • fssai.gov.in • Complaint portal: foscos.fssai.gov.in
Payment Disputes
RBI Integrated Ombudsman — Reserve Bank of India
For unresolved complaints about online payment
failures, refund not processed by bank, UPI transaction disputes, or payment
gateway (Razorpay, Paytm, etc.) non-compliance. Covers all RBI-regulated
entities.
📞 14440
Toll-free • cms.rbi.org.in
Cybercrime & Online Fraud
National Cyber Crime Reporting Portal — Ministry of
Home Affairs
For online fraud, fake order confirmations,
phishing, identity theft, digital financial fraud, or anyone impersonating Taste
of Tradition. Report immediately if you suspect you have been defrauded online.
📞 1930
24x7 • cybercrime.gov.in
Courier / Postal Complaints
India Post Customer Care & TRAI for Courier
For complaints against India Post / Speed Post
delivery failures or loss. India Post is used for remote and NE India
deliveries.
📞 1800-266-6868
Toll-free • indiapost.gov.in
Data Protection & IT Act
MeitY — Ministry of Electronics & Information
Technology
For complaints about data privacy violations,
unauthorised use of your data, or non-compliance with the IT Act, 2000 and
emerging Digital Personal Data Protection Act, 2023.
Section 15
Your Consumer Rights Under Indian Law
Know Your Rights — Consumer Protection Act, 2019
The Consumer Protection Act, 2019 gives you powerful rights.
These rights cannot be waived, modified, or contracted out by any
seller, including us. They exist by operation of law and are always available to you.
| Right | What It Means for You | Where to Exercise |
|---|---|---|
| 🔒 Right to Safety | Protection from products hazardous to life and property. Includes food safety standards. | FSSAI: 1800-11-2100 |
| ℹ️ Right to Information | Right to be informed about quality, quantity, potency, purity, standard, and price of goods. All product information must be accurate. | NCH: 1800-11-4000 |
| 🛝 Right to Choose | Access to a variety of goods at competitive prices; freedom from monopolistic or coercive practices. | Competition Commission of India (CCI) |
| 🗣️ Right to Be Heard | Your grievance must be heard and considered. E-commerce companies must have a Grievance Officer and respond within 48 hours. | Grievance Officer / NCH |
| ⚖️ Right to Seek Redressal | Right to relief against unfair practices or exploitation. Includes refund, replacement, compensation, or removal of deficiency in service. | Consumer Commissions / NCH |
| 📚 Right to Consumer Education | Right to acquire knowledge and skills to be an informed consumer. | consumereducation.in |
| 🔒 Right to Data Privacy | Under DPDP Act, 2023 — right to know what data is collected, right to correction, right to erasure, right to consent withdrawal. | Email Grievance Officer with “Data Request” subject |
Under the Consumer Protection Act, 2019, all e-commerce entities are required to provide a clear return policy, a designated Grievance Officer, and a functional grievance redressal mechanism. Any violation of this Act is punishable with fines and imprisonment under Section 88 of the Act.
Section 16
Contact the Grievance Officer — All Channels
| Channel | Contact | Use For | Hours | Response |
|---|---|---|---|---|
| 📧 Primary Email | [email protected] | Formal grievances, evidence submission, escalations | 24x7 accepted | Within 48 hrs |
| +91 6284776780 | Quick evidence sharing, photo/video evidence, priority cases | Mon–Sat, 9AM–7PM | 2–6 hours | |
| 📞 Phone | +91 6284776780 | Senior citizens, urgent priority complaints, verbal clarification | Mon–Sat, 10AM–6PM | Same call |
| 📦 Post / Courier | Taste of Tradition, Rupnagar, Punjab | Formal legal notices, physical evidence | Business hours | Within 7 days of receipt |
Email Template for Formal Grievance
To:
[email protected]
Subject: Formal Grievance — [Category A/B/C...] — [Order ID] — [Your Name]
Body should include:
1. Your full name & registered mobile/email
2. Order ID and order date
3. Description of issue (what happened, when, what you expected)
4. Previous support reference (if any)
5. Evidence attached (photos / screenshots / video link)
6. Your desired resolution (refund / replacement / explanation)
Subject: Formal Grievance — [Category A/B/C...] — [Order ID] — [Your Name]
Body should include:
1. Your full name & registered mobile/email
2. Order ID and order date
3. Description of issue (what happened, when, what you expected)
4. Previous support reference (if any)
5. Evidence attached (photos / screenshots / video link)
6. Your desired resolution (refund / replacement / explanation)
File a Formal Grievance — We Respond in 48 Hours.
Your rights are our responsibility. Every complaint is heard and
resolved fairly.
Taste of Tradition • FSSAI Certified • Rupnagar, Punjab, India
Grievance mechanism established under Consumer Protection (E-Commerce) Rules, 2020 and
Consumer Protection Act, 2019.
Last reviewed & updated: October 2026