Taste of Tradition

Legal

Privacy Policy

Your trust matters as much as our taste. Here's exactly what data we collect, why we collect it, and how we keep it safe.

Last updated: 10 September 2026

1. Who We Are

Taste of Tradition ("we", "us", "our") is a homemade pickle brand operating the website you are currently browsing (the "Site"). This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our Site, place an order, or interact with us on WhatsApp or social media. By using this Site, you agree to the practices described in this policy.

2. Data We Collect

We only collect information that is necessary to serve you:

a) Information you give us directly

When you place an order: your full name, mobile number, email address (optional), delivery address, city, state, and pincode. When you contact us on WhatsApp: your phone number and the messages you send.

b) Information collected automatically

Device type, browser, IP address, pages visited, time spent on the Site, and how you arrived at our Site (e.g. through an advertisement). This is collected through cookies and similar technologies described in Section 4.

c) Payment information

All payments are processed securely by Razorpay. We never see, collect, or store your card numbers, UPI PINs, or banking passwords. We only receive a payment confirmation reference from Razorpay.

3. How We Use Your Data

  • To process, pack, and deliver your orders to the address you provide
  • To send order confirmations and delivery updates via SMS, email, or WhatsApp
  • To respond to your questions and provide customer support
  • To improve our products, website experience, and offerings based on how customers use the Site
  • To show you relevant advertisements and measure their effectiveness (see Section 4)
  • To prevent fraud and comply with applicable Indian laws

We never sell your personal data to anyone. Your information is used only for the purposes listed above.

4. Cookies & Advertising Pixels

We use cookies and similar tracking technologies to make the Site work properly and to understand how visitors use it. Specifically:

  • Essential cookies — required for core features like your shopping cart and secure checkout. These cannot be switched off.
  • Meta Pixel (Facebook Pixel) — we use the Meta Pixel to measure the effectiveness of our advertisements on Facebook and Instagram, and to show relevant ads to people who have visited our Site. The Pixel may collect information such as pages viewed, items added to cart, and purchases completed. This data is processed by Meta Platforms, Inc. in accordance with their Data Policy.
  • Analytics cookies — help us understand which products and pages are most popular so we can improve your experience.

Your choices: You can control or delete cookies through your browser settings. To opt out of personalised ads from Meta, visit your Facebook Ad Preferences.

5. Third Parties We Share Data With

We share your data only with trusted service providers, and only the minimum needed for them to do their job:

Razorpay

Purpose: Secure payment processing

Data shared: Name, contact, order amount

Courier / logistics partners

Purpose: Delivering your order

Data shared: Name, address, phone number

Meta Platforms

Purpose: Advertising & measurement

Data shared: Site activity via Meta Pixel

WhatsApp (Meta)

Purpose: Order updates & support

Data shared: Phone number, messages

We may also disclose information if required by law, court order, or government authority in India.

6. Data Security

We use industry-standard safeguards to protect your information — encrypted (HTTPS) connections across the entire Site, PCI-DSS compliant payment processing through Razorpay, and restricted access to order data. While no method of transmission over the internet is 100% secure, we take every reasonable step to keep your data safe.

7. Data Retention

We keep your order information for as long as needed to fulfil your order, handle any returns or disputes, and meet legal and tax requirements under Indian law. If you ask us to delete your data (see Section 8), we will remove it unless we are legally required to retain it.

8. Your Rights

You have the right to:

  • Ask what personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data
  • Opt out of promotional messages at any time (reply STOP on WhatsApp or use the unsubscribe link in emails)
  • Withdraw consent for data processing where consent is the basis

To exercise any of these rights, contact us using the details in Section 11. We will respond within 30 days.

9. Children's Privacy

Our Site is intended for users aged 18 and above. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

10. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this page will always show the latest revision. Continued use of the Site after changes means you accept the updated policy.

11. Contact Us

For any privacy-related questions, requests, or complaints, reach out to us:

Taste of Tradition

We usually reply within a few hours.

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